Mancation

The Illinois Office of Tourism came to us with a lofty request: Make Illinois the Guys Getaway destination of the Midwest. We obliged with a tongue-in-cheek campaign that features Bill Kurtis rallying men to vacation like men in Illinois. Role was writer.

CREDITS
Dan Bruce - ECD & Director
Terra Hambly - CD / Art Director
Mike Beamer - Senior Copywriter
Carolyn James - Producer
Craig Lewandowski - Editor @ Optimus

RECOGNITION
Adweek
Chicago Addy Silver - Copywriting (“People”)